LCY logoLCY
Pet Sitting Marketing · Pay Per Customer

Turn pet sitting enquiries into paying customers.

We help pet sitting businesses turn enquiries into paying customers — from the sitting dates and pet needs to a booking and an agreed paid service, with fees structured around the customer outcome, not the number of leads collected.

See how it works
Illustrative workflowEnquiry → Customer
EnquiryLanding page
ResponseInstant reply
QualifyDates & pet
BookingService confirmed
CustomerPaid service
Example enquirynow
Hi, I'm away for a week and need someone to visit my cat twice a day. Are you available and what's included?
Auto-responding & qualifying…

Illustrative conversation.

Built for pet sitting businesses

In-home pet sittersCat sittersDrop-in visit sittersOvernight sittersMulti-pet sittersHoliday pet sitters

A different way to grow your pet sitting

A typical arrangement bills for activity. LCY ties its performance fee to the agreed paying-customer result.

The Traditional Model

Pay for activity, carry the risk

  • A typical retainer-led arrangement may charge management fees independently of customer outcomes.
  • You receive Pet Sitting Marketing enquiries that may never reply.
  • Manual follow-up and booking work is left to your business.
  • Opportunities get forgotten after one or two follow-ups.
  • You carry most of the marketing risk whether results happen or not.
The usual invoice

Agency fee + ad spend + … “the marketing bill still arrives.”

The LCY Model

We focus on the result, not just the lead

  • We build the campaign and the landing page.
  • We automate response and follow-up so prospects don't go cold.
  • We qualify the service, location and intent before your team speaks with anyone.
  • We help guide prospects toward an intro session or visit, with reminders and re-engagement.
  • You pay when the agreed paying-customer result happens.
You pay when the result happens
A customer is counted when the agreed customer conversion happens — for example, a paying customer (or membership where that's how your business defines a result). An enquiry or a visit that doesn't convert is not this result.

Advertising budget and any other agreed costs are separate; scope, fees and tracking are agreed upfront.

Where most pet sitters lose customers

Travelling owners book the sitter who replies first. The gap between an enquiry and a paid service is where revenue disappears. We close it.

Reply while demand is fresh

An owner booking a trip wants confirmation fast. The system replies instantly so an enquiry doesn't go cold while you're on a visit.

Are you available next week?
Yes — what dates and pet type?

Illustrative conversation.

Keep bookings moving

A booking enquiry not followed up rarely converts. Automated follow-up keeps prospects moving toward a confirmed service.

Day 0 · Enquiry
Day 1 · Booking reminder
Day 2 · Re-engage

Example cadence, not a fixed schedule.

Track paying customers

The question isn't how many enquiries arrived — it's how many became paying customers. We track the journey that became revenue.

Enquiry→Booking→Customer tracked
How it works

From enquiry to paying customer

01

Campaign & landing page

Offer and landing page positioned around what a travelling owner wants — the dates, care standards and a clear reason to enquire.

LCY handles
02

Respond & qualify

Instant reply captures the sitting dates and pet needs, then guides the prospect toward a confirmed booking.

LCY handles
03

Follow-up & booking

Automated follow-up and reminders keep the prospect moving toward a confirmed service, with re-engagement so opportunities don't disappear.

LCY handles
04

Agreed customer outcome

You deliver great care and collect payment. We track what became a paid service — not just how many enquiries arrived.

Your team handles

Travel bookings need fast replies. Acquisition should be tied to the customer outcome — not to leads collected.

Pay around the agreed customer

Fees are structured around an agreed customer outcome — not bookings confirmed or leads collected.

What counts as a result

An enquiry or confirmed booking is a step toward a result — it is not the result itself.

A customer is counted when the agreed customer conversion happens — for example, a paid pet sitting service. The exact definition is agreed before launch so both parties use the same measurement. Enquiries that never reply are not counted as results on their own.

What we agree before launch

  • What counts as a customer
  • How customers are tracked
  • The performance fee
  • The advertising budget
  • Your booking process

We bring the demand. You deliver the care.

LCY handles

  • Campaign, landing page and offer
  • Instant response and lead qualification
  • Booking follow-up and confirmation
  • Automated follow-up and reminders
  • Customer conversion tracking

Your team handles

  • Deliver reliable pet care
  • Run a smooth meet-and-greet
  • Respond quickly when human attention is needed
  • Collect payment for the service

Common questions

What counts as a customer?

The exact definition of a customer is agreed before the campaign begins. For pet sitters, a customer result is typically a paid service — not an enquiry, a booking that doesn't convert, or a lead that never replies.

Is a confirmed booking the same as a customer result?

No. A confirmed booking is a step toward a result. A customer counts when the agreed customer conversion happens — for example, a paid service.

Can the system qualify dates and pet needs?

Yes. During qualification the system can capture the sitting dates and pet needs so you prepare the right service.

How does pricing and the advertising budget work?

The performance fee and the advertising budget are agreed before the campaign launches. No specific price is published; terms are confirmed per campaign.

Stop paying for leads. Start paying for customers.

More paid services. More bookings. Only pay when the agreed customer outcome happens.

Pay Per Customer · Pay Per Booking · Performance-Based Marketing