Turn studio enquiries into paying customers.
We help Pilates studios turn local demand into paying customers and members — from first enquiry to follow-up to an intro session to an agreed customer or membership outcome. Fees are structured around the agreed customer outcome, not the number of leads collected.
Example conversation, not an actual customer.
Example conversation, not an actual customer.
Built for Pilates studios
A different way to grow your pilates studio
A typical arrangement bills for activity. LCY ties its performance fee to the agreed paying-customer result.
The Traditional Model
Pay for activity, carry the risk
- A typical retainer-led arrangement may charge management fees independently of customer outcomes.
- You receive Pilates Studio Marketing enquiries that may never reply.
- Manual follow-up and booking work is left to your business.
- Opportunities get forgotten after one or two follow-ups.
- You carry most of the marketing risk whether results happen or not.
Agency fee + ad spend + … “the marketing bill still arrives.”
The LCY Model
We focus on the result, not just the lead
- We build the campaign and the landing page.
- We automate response and follow-up so prospects don't go cold.
- We qualify the service, location and intent before your team speaks with anyone.
- We help guide prospects toward an intro session or visit, with reminders and re-engagement.
- You pay when the agreed paying-customer result happens.
Advertising budget and any other agreed costs are separate; scope, fees and tracking are agreed upfront.
Where most Pilates studios lose customers
Local prospects compare studios fast and forget easily. The gap between an enquiry and a paying customer is where revenue disappears. We close it.
Reply while demand is fresh
Prospects move quickly. The system replies instantly so an enquiry doesn't go cold while your front desk is busy.
Example conversation.
Keep intro sessions moving
A prospect who enquires and is never followed up rarely walks in. Automated follow-up keeps them moving toward an intro session or membership.
Example cadence, not a fixed schedule.
Track paying customers
The question isn't how many enquiries arrived — it's how many became paying customers or members. We track the journey that actually became revenue.
From enquiry to paying customer
Campaign & landing page
Offer and landing page positioned around what your local customer actually wants — class type, experience level and a clear reason to enquire, not just 'contact us'.
LCY handlesRespond & qualify
Instant reply collects class type, experience-level preference and intro-session availability, then guides the prospect toward booking an intro session.
LCY handlesFollow-up & intro session
Automated follow-up and reminders keep the prospect moving toward the intro session, with re-engagement so opportunities don't disappear.
LCY handlesAgreed customer outcome
Your studio delivers the intro experience and closes. We track what became a paying customer or member — not just how many enquiries arrived.
Your team handlesCampaign & landing page
Offer and landing page positioned around what your local customer actually wants — class type, experience level and a clear reason to enquire, not just 'contact us'.
LCY handlesRespond & qualify
Instant reply collects class type, experience-level preference and intro-session availability, then guides the prospect toward booking an intro session.
LCY handlesFollow-up & intro session
Automated follow-up and reminders keep the prospect moving toward the intro session, with re-engagement so opportunities don't disappear.
LCY handlesAgreed customer outcome
Your studio delivers the intro experience and closes. We track what became a paying customer or member — not just how many enquiries arrived.
Your team handlesFor studios that thrive on recurring members, acquisition should be tied to the customer outcome.
Pay around the agreed customer
Fees are structured around an agreed customer or membership outcome — not intro sessions booked or leads collected.
What counts as a result
An intro session booking is a step toward a result — it is not the result itself.
What we agree before launch
- What counts as a customer
- How customers are tracked
- The performance fee
- The advertising budget
- Your studio's sales process
We bring the demand. Your studio delivers the experience.
LCY handles
- Campaign, landing page and offer
- Instant response and lead qualification
- Intro session booking and follow-up
- Automated follow-up and reminders
- Customer conversion tracking
Your team handles
- Deliver a strong intro session experience
- Close the membership or package
- Respond quickly when human attention is needed
- Run a consistent sales process
Common questions
What counts as a customer?
The exact definition of a customer is agreed before the campaign begins so both parties use the same measurement. For Pilates studios, a customer result is typically a paying customer or membership — not an enquiry, an intro session that doesn't convert, or a lead that never replies.
Is an intro session the same as a customer result?
No. An intro session is a step toward a result, not the result itself. A customer counts as a result when the agreed customer conversion happens — for example, a paying customer or membership.
How is this different from a booking model?
Pay Per Booking counts an agreed booking outcome. For Pilates studios, the agreed result is more often a paying customer or membership rather than a single reservation. The right model depends on how your studio defines a meaningful result, and is agreed before launch.
Do you offer free trials?
Whether an intro session is free, paid or part of a package is set by your studio. We do not promise free trials or invent packages; we help respond to enquiries and guide prospects toward the agreed customer outcome.
Stop paying for leads. Start paying for customers.
More paying customers. More members. Only pay when the agreed customer outcome happens.
Pay Per Customer · Pay Per Booking · Performance-Based Marketing